Back in 1994, few people would have ever imagined that such an event, conceived for and addressed to a niche audience, would become so big. Today Rototom Sunsplash, even without large sponsorship and adequate public funds, has grown so much that it is considered one of the most massive and important festivals in the world.
The secret to its success is not only due to a re-birth of the general interest in reggae music, but also to a format and context that is appreciated by the people. The result is an event that stimulates the interests of a diverse public that goes beyond the simple matters of musical tastes.
